Contains the keyword Marketing

Volfova H, Jaderna E, Pechova J. Corporate Social Responsibility in Automotive: The Impact of CSR Activities on the Loyalty of Internal Stakeholders of ŠKODA AUTO, a.s., towards the Employer.. In: Gerpisa colloquium. Paris; 2021. Abstract
Pechova J, Volfova H. Creative Platforms in Automotive: Collaborative Approaches and their Importance for Management and Marketing before and during the Covid-19 pandemic.. In: Gerpisa colloquium. Paris; 2021. Abstract
EIKO T. Hyundai Motor Company’s “Selective Focused Local Adaptation Strategy” and the Product Planning and Development Process: from the Perspective of Global Marketing. In: HIROMI S, editor. Gerpisa colloquium. Paris; 2015. Abstract
Tomiyama E. Hyundai Motor Company’s “Selective Focused Local Adaptation Strategy” and the Product Planning and Development Process: from the Perspective of Global Marketing. In: Gerpisa colloquium. Paris; 2015. Abstract

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