The Effects of the Crisis on the Auto Assemblers Investment Strategies in Brazil and China

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The aim of this paper is to reflect on the impact of the increasing (current and prospective) importance of BRIC countries - especially Brazil and China – in the investment strategies of the major international automakers. It should be noted, however, that it has an exploratory nature. The paper is structured in three sections – in addition to the introduction - as follows: In the first section, a brief summary of the recent investments evolution, and particularly of the FDI in the automobile industry, was presented. In the second section, the discussion intended to give an overview of the recent FDI evolution in Brazil and China, aiming at, in the Brazilian case, the realization of a tentative forecast for the short and medium-term investment trends. The paper ends with the concluding remarks.

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