Customer integration and voice-of-customer methods in the German automotive industry
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Keywords:
Customer integration, External partners, German automotive industry, Germany, Lead user method, new product development, NPD, Open innovation, Toolkits, VoC, Voice-of-customer methods
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Thursday, 12 February, 2026 - 14:00 - 16:00
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Monday, 15 June, 2026 - 08:00 - Thursday, 18 June, 2026 - 18:00
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