Innovation process in the automobile MNCs: Implications for the role of the international subsidiaries
Type de publication:
Journal ArticleSource:
International Journal of Automotive Technology and Management, Volume 14, Number 1, p.82-98 (2014)URL:
https://www.scopus.com/inward/record.uri?eid=2-s2.0-84890903999&doi=10.1504%2fIJATM.2014.058367&partnerID=40&md5=3983b26195642c8dd487cbc164ea663eRésumé:
The scope of the present work is to provide insights into the emerging flows of innovation in the multinational corporations (MNCs) and to present some reflections for executives as how to leverage on the potential of the so called reverse innovation. Our study focuses on the automobile industry, and investigates the dynamics of innovation in three MNCs, whose focal subsidiaries are located in Brazil. According to our evidences, the reverse innovation phenomenon is accompanied by a radical transformation of the roles, responsibilities and activities located among the parent company and its subsidiaries. What clearly emerges is the fact that innovation flows are less and less parent-to-subsidiary. The subsidiary-to-parent flow of innovation is increasing, and a subsidiary-to-subsidiary stream is emerging. This phenomenon is redefining the relevance of the parent company in managing the innovation processes within an MNC. Copyright © 2014 Inderscience Enterprises Ltd.
Connexion utilisateur
Agenda
Journée du Gerpisa
Vendredi 3 Février 2023, 14:00 - 17:00 CET
|
Journée du Gerpisa
Vendredi 17 Février 2023, 14:00 - 16:00 CET
|
Evénement
Dimanche 19 Février 2023, 23:59 CET
|
Appel à communication
Dimanche 26 Février 2023, 23:59 CET
|
Journée du Gerpisa
Vendredi 10 Mars 2023, 10:00 - 17:00 CET
|
Journée du Gerpisa
Vendredi 24 Mars 2023, 14:00 - 16:00 CET
|
Journée du Gerpisa
Vendredi 28 Avril 2023, 14:00 - 16:00 CEST
|
Journée du Gerpisa
Vendredi 12 Mai 2023, 14:00 - 16:00 CEST
|
Evénement
Mercredi 17 Mai 2023, 09:00 CEST - Vendredi 19 Mai 2023, 17:00 CEST
|
Colloque du Gerpisa
Mardi 27 Juin 2023, 09:00 CEST - Vendredi 30 Juin 2023, 17:00 CEST
|