Présentation au colloque du Gerpisa

Changes in new value chains in North America.

Castellanos, J. (2020).  Changes in new value chains in North America.. Gerpisa colloquium.

Gerpisa, 2020

Changes in New Value Chains in North America

The decision to make changes in the value chain architecture in North America, in a similar fashion to how it is in the rest of the world, is made by the Board of Directors of the assembly plants. Today in Mexico there are already 14 companies assembling automobiles in the country: two American companies (GM and Ford); four Japanese (Nissan, Honda, Toyota and Mazda); three German (VW, Audi and BMW); one Korean (Kia-Hyundai); two Italian (Chrysler and Fiat) and one Chinese company (JAC), in a joint venture with Inbursa, which is a Mexican company. We’re not unaware that Audi is one of VW’s 12 brands, and that Chrysler and Fiat are the same company, but in both cases, in Mexico, they have been legally registered as separate firms.

The production of these companies, which favors their country of origin, in Mexico, in 2019, can be seen in the following table:

Table 1
Vehicle production in Mexico, 2019, per country (units)

Production (Units)
1 160 775
1 113 748
624 830
560 141
286 600
4 747
3 750 841

Source: read more


The Inovar-Auto program in Brazil, its objectives and the automakers adhesion

Vargas, T. B., & Pinto G. A. (2020).  The Inovar-Auto program in Brazil, its objectives and the automakers adhesion. Gerpisa colloquium.


Tiago Bernardino Vargas and Geraldo Augusto Pinto

Abstract: The tax incentive policy for the Brazilian automotive sector Inovar-Auto was in effect from 2012-2017. Despite its legislative complexity, the program served, additionally to the explicit objectives, a common interest of the national automotive chain actors: the protection of the internal market in the face of imports. During the program development, other aspects interfered with its effectiveness, such as the difficulty of traceability, the questioning of WTO, and Brazil's economic and political crisis during this period. This study qualitatively analyzes the objectives of Inovar-Auto and the adhesion of the automotive industry; based on documents, secondary data, and interviews with actors from from organizations that participated in the elaboration and execution of the program. It is concluded that the program has achieved, in addition to its explicit objectives.

Keywords: Inovar-Auto; Automotive Public Incentives; Automakers.

1 Introduction read more


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Assessing organisational capabilities of incumbent car manufacturers in light of current influencing factors

Hoeft, F. (2020).  Assessing organisational capabilities of incumbent car manufacturers in light of current influencing factors. Gerpisa colloquium.

The interrelation of organisational resources, such as organisational capabilities, and competitive advantages as well as profits has triggered great efforts in the field of strategy research (Schilke, Hu & Helfat, 2018). Dynamic capabilities are a type of organisational capabilities that have been traditionally defined as "the firm’s ability to integrate, build, and reconfigure internal and external competences to address rapidly changing environments" (Teece, Pisano & Shuen, 1997). Recent scholars however argue that there is a lack of a common understanding of dynamic capabilities (Peteraf, Di Stefano & Verona, 2013). In fact, research concerned with the capability lens has been criticized for insufficient empirical underpinning and lack of operationalizability (Priem & Butler, 2001; Easterby-Smith, Lyles & Peteraf, 2009). Key in sharpening the capabilities perspective is to detach from the focus on conceptual development and to refine methodologies to improve empirical evidence. This idea led to several approaches to improve our understanding of how to assess organisational capabilities (Ulrich & Smallwood, 2004; Achtenhagen, Melin & Naldi, 2013) and further underlying factors of value creation (Argyres, Mahoney & Nickerson, 2019; Lieberman & Dhawan, 2005). read more


Evolution of production network and localization of firms: evidence from the Thai automotive industry

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