Industrial public policies and open innovation in Brazil: proposal of a performance measurement system at Fiat Chrysler Automobiles

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The objective of this paper is to propose a performance measurement system for open innovation initiatives of an automotive company. Dimensions of the proposed system outline the implications of an industrial public policy on the university-industry interaction. The research context is the R&D project portfolio supported by the Brazilian industrial policy 'Inovar Auto' within the scope of Fiat Chrysler Automobile in Betim, Brazil. The research methodology included document analysis of 12 R&D projects aligned with the policy, 11 interviews with managers and engineers, and participatory observation. The performance measurement system strengthens the debate on open innovation project portfolio management and enriches the dimensions typically used to assess U-I interactions. Moreover, the paper raises insights on how public policies for innovation in the auto industry effectively foster organisational changes towards innovation. These findings are especially purposeful for the increasingly dynamic environment of the Brazilian automotive industry and pave actions to future challenges. Copyright © 2022 Inderscience Enterprises Ltd.