International Strategy

Relocation strategy of Audi R & D activities: The case of San José Chiapa in Puebla.

Submitted by Reyes Juan, Benemérita Universidad Autónoma de Puebla on 31 mars 2016 - 18:53

Reyes, J., Sánchez G., & Martínez M. E. (2016). Relocation strategy of Audi R & D activities: The case of San José Chiapa in Puebla.. Gerpisa colloquium.

Thème: Production models and strategies, new locations and restructuring of value chains: between incremental and disruptive innovation

Thème: Production models and strategies, new locations and restructuring of value chains: between incremental and disruptive innovation

Parallel sessions - 01/06/2016 - Afternoon - 1st Block - number 4
Session n°:
4

Production models and strategies, new locations and restructuring of value chains: between incremental and disruptive innovation

1213

Chair:
Tommaso Pardi, CNRS-IDHES, GIS-Gerpisa
Reyes, J., Sánchez G., & Martínez M. E.

Relocation strategy of Audi R & D activities: The case of San José Chiapa in Puebla.

Calderon, O., Robles A. C., Salcido González R. S., & Estrada Cerón B. A.

Inclusive development is possible, based on the Automotive Industry? The experience of the plant VW / Audi in the state of Puebla. Mexico.

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Differences between innovative automakers' strategies in Brazil

Submitted by Marcos Amatucci, ESPM - Escola Superior de Propaganda e Marketing on 19 févr. 2010 - 23:08

Amatucci, M., & Mariotto F. L. (2010). Differences between innovative automakers' strategies in Brazil. Gerpisa colloquium.

Thème: Car makers strategies in the crisis

Thème: Les stratégies des constructeurs dans la crise

Session 25
Session n°:
25

Car makers strategies in the crisis

B004/5

Chair:
Ludger Pries, Ruhr-Universität Bochum & Cátedra Humboldt, El Colegio de Mexico
Orihashi, S., Heller D. A., & Higashi H.

Mitsubishi Motor Corporation: Leaving its deep crisis for an electric future?

Amatucci, M., & Mariotto F. L.

Differences between innovative automakers' strategies in Brazil

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