Bibliographie

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Submitted
Jullien, B., Midler C., & Lung Y. (Submitted).  Le pari de la Kwid - innover à l'envers.  Download: JULLIEN-MIDLER__-_PPT_-_Kwid_-_JG_12.2016.pdf (11.09 MB); MIDLER_-_JULLIEN_-_LUNG_-_WP_-_Kwid_-_JG_02.12.2016.pdf (376.51 KB)
2017
Jullien, B., Lung Y., & Midler C. (2017).  From the Logan to the Kwid: The Renault's Entry strategy. Gerpisa colloquium. Abstract
2013
Midler, C. (2013).  From the Conception of the Logan to the Development of the Entry Line: the Organizational Conditions behind a Successful Disruptive Innovation. Gerpisa colloquium. Abstract
2012
Jullien, B., Lung Y., & Midler C. (2012).  L'épopée Logan. Nouvelles trajectoires pour l'innovation. 288. Abstract  Download: 
2011
Charue-Duboc, F., Midler C., & Maniak R. (2011).  The role of experimentations in managing Electric Vehicle deployment. Gerpisa colloquium. Abstract

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